Real-time rendering takes first place when it comes to interactivity between the user and the virtual property while its pre-rendered partner has a decent gap lead-in graphic quality....

More digital tools are now emerging which make selling, buying and renting a property far simpler, empowering consumers to make more informed decisions....

From movies and games to shopping, consumers always welcome a visual experience. It's no wonder various industries have embraced 3D rendering as a medium to better communicate their ideas to their customers. ...

Far from being the stuff of science fiction novels and films, VR has already been incorporated into many aspects of our daily lives, from video games to culture and education. It is used in architecture as well, enabling architects to better visualise a space and present it to their clients. ...

Whenever we make purchase decisions, our emotions and logic are often at odds. Buying a new house is no different. But it’s even more challenging to balance the two because it’s a major decision. ...